Hotel TV entertainment: The strategic value of in-room casting and smart TVs 

The benefits of in-room entertainment are often overlooked, and when delivered by a trusted hotel TV and casting provider, it can offer much than just content. In this post, we explore the hidden layers of value that a well-designed hotel TV system can deliver.  These benefits can often go unnoticed but have a measurable impact on the guest experience and the hotel’s reputation. From reinforcing your brand identity to streamlining communication and supporting accessibility, here’s why your hotel TV shouldn’t be treated as just another screen on the wall. 

 

The hidden value of top-class hotel TV and casting solutions 

Brand reinforcement 

When hotels partner with an experienced hotel TV provider, they unlock more than just entertainment, they gain a powerful tool for communication, brand building, and guest personalisation. A high-quality hotel TV interface can be fully customised to reflect the hotel’s branding, from colours and logos to tone of voice, creating a cohesive and immersive guest experience from the moment the screen turns on.  

Multilingual support 

Multilingual support adds another layer of value, ensuring international guests feel welcomed and understood, without the friction of language barriers. These small but meaningful details contribute to a stronger emotional connection with the property, which can lead to higher satisfaction scores and repeat bookings. 

Guest communication  

Modern hotel TV systems are evolving to support more seamless and contactless guest communication. By displaying a QR code on the in-room screen, hotels can guide guests to a digital hub where they can access key information about the property, explore available services, or view local recommendations, all from their own device.  

Enhanced Accessibility 

Accessible design features, such as larger text options and closed captioning, ensure all guests can comfortably navigate the system. These unexpected but crucial elements transform the hotel TV from a passive device into a dynamic guest engagement platform, adding tangible value to the overall stay. 

 

5 questions we recommend every hotelier ask their hotel TV provider: 

  1. Does your TV system support secure casting and app logins?
  2. Can the hotel TV be used for more than entertainment? The TV can be utilised as a hub, offering quick access to hotel information and services to guests.
  3. Is the interface fast, modern, and intuitive, and can it be customised for each guest? 
  4. What safeguards are in place to protect guest privacy and prevent cross-room casting? 
  5. Is the guest data stored on the TV beyond guest check-out? 

Guests interact with high-tech smart TVs and seamless casting every day from the comfort of their home. There is an expectation hotel casting solutions and hotel TVs will provide a superior experience in comparison to their at-home entertainment systems.  

If you are unable to answer the five questions above, now is the time to start asking. It is crucial for hotels to stay informed on what their guest technology truly offers, and if it’s meeting the growing demands of this digital age.  

 

Contact IMS connect today 

IMS connect are a leading guest technology provider, with over 21 years of experience in the hospitality and serviced living industry. IMS connect are passionate about creating a sensational guest experience, with our top-class Wi-Fi, hotel TV and hotel casting solutions. 

To learn more about our offerings at IMS connect, simply fill out our online contact form, email us at sales@imsconnect.com, or call us on +353 61 310 752. 

Related Posts